Deputy Vice President
Esther is a Deputy Vice President at SGDCC, where she adds value to the organisation with her specialised knowledge in intellectual property (IP). Her focus on IP advisory provides a much needed boast to the organisation and its members on IP issuing and protection.
Esther is an IP counsel with Eversheds Harry Elias LLP, where her expertise lies in devising and managing comprehensive IP filing and protection strategies. Notably, apart from protection and enforcement strategies, Esther also assists clients in maximizing the return on their IP investment by advising on licensing or franchising agreements related to corporate acquisitions, joint ventures and strategic business activities. In addition, she is the President of the International Intellectual Property Council (IIPCC), Singapore chapter. She has also recently been appointed a Committee Member of the Anti Counterfeiting Committee for East Asia and Pacific of the International Trademark Association (INTA) for the new term.
Apart from IP advisory, she is also an avid speaker and advocate in educating and raising awareness amongst the public and business owners on ways they can market their IP assets. She has conducted trainings/workshops on IP with prominent organisations, including with Malaysian Global Innovation & Creativity Centre (MaGIC) and DBS Bank’s SME Academy for SME Innovation.